Luxembourg·Saturday 17 October 2026·RSS feed
Campaigns, multilingualism, the marketing job market, studies: how brands speak to the Luxembourg public.
Marketing··7 min
LinkedIn: how to create a company page if you run an SME or an association in Luxembourg. The official procedure, choosing between a Company Page and a Showcase Page, and which roles to assign internally.
Marketing··4 min
A pupil from the International School Luxembourg has won a major European science prize for a hypersonic engine. For Luxembourg HR and innovation leaders, what matters is not the individual achievement but the pool of young deep-tech talent it reveals, which remains largely untapped.
Marketing··4 min
During European Mobility Week (16 to 22 September 2026), company travel plans are not mandatory across Luxembourg, apart from a local exception. What already applies to your company and the support to activate before 30 June 2026.
Marketing··13 min
ChatGPT Ads has been open to advertisers in France and 31 European markets since August 2026. How it works, costs, intent-based targeting, context hints, SME budgets and a comparison with Google and Meta: the complete guide to making an informed decision.
Marketing··4 min
In autumn 2026, Luxembourg has no major B2B tech trade show like ICT Spring in the spring. Instead, a tight calendar of workshops, a webinar and an ICT conference lets managers and marketing leads at Luxembourg SMEs cover cybersecurity, networks, digital marketing and artificial intelligence in a few targeted events.
Marketing··4 min
Before signing with an agency, secure two things: the SME Packages Digital grant, which can cover up to €17,500 of the budget, and the GDPR processor agreement required as soon as the agency handles your customer data.
Marketing··4 min
LinkedIn is ahead of every other social network for potential advertising audience in Luxembourg. This is an unusual situation, and it should shape how marketing and HR teams split their budgets.
Marketing··3 min
French, Luxembourgish, German, English, Portuguese. No other market in Europe forces advertisers to choose this often. The advertisers who get it right don't choose a language, they choose an audience.
